Alice gave us March’s super cool challenge, and then I forgot to post hers! Sorry!!
But doesn’t her statement make you excited to find more about who she is and what she does? Then head over to her Insta and check her out at @scied_alice!
March’s SciCommChall is brought to us by Alice! She writes:
You know what I love about being a Science Communicator and presenting my work? It’s a time and place I know where I can be my own enthusiastic self and show all my love for my research. I love to talk about the reasons for what I do. People pick up my enthusiasm and they connect to my reasons and all of a sudden they understand why I do what I do. As Oliver Wendell Holmes, Sr. once said, “It‘s faith in something and enthusiasm for something that makes a life worth living.”
Thinking about what makes you so enthusiastic about your work is the first step towards personal branding.
Lots of people have prejudices against the concept of personal branding. We associate stars or companies with the concept and think that we, as scientists, employees or communicators, don’t need to think about our personal brand.
But really a personal brand is more a statement of who you are and what you bring to the table. Knowing your personal branding statement will help you stay committed and motivated. It’s something unique for yourself and therefore needs to be developed, maintained, and protected.
So the march SciCommChallenge is all about discovering your own personal brand. Try this exercise to find your personal branding statement: